omniture

愛(ài)點(diǎn)擊發(fā)布致股東信及更新公司業(yè)務(wù)進(jìn)展

中國(guó)獨(dú)立在線營(yíng)銷與企業(yè)數(shù)字化運(yùn)營(yíng)解決方案提供商愛(ài)點(diǎn)擊集團(tuán)iClick(NASDAQ:ICLK)于今日發(fā)表愛(ài)點(diǎn)擊集團(tuán)共同創(chuàng)始人兼首席執(zhí)行官唐健博士致股東信。

香港2021年1月13日 /美通社/ -- 中國(guó)獨(dú)立在線營(yíng)銷與企業(yè)數(shù)字化運(yùn)營(yíng)解決方案提供商愛(ài)點(diǎn)擊集團(tuán)iClick(NASDAQ:ICLK)于今日發(fā)表愛(ài)點(diǎn)擊集團(tuán)共同創(chuàng)始人兼首席執(zhí)行官唐健博士致股東信。

各位尊敬的愛(ài)點(diǎn)擊股東:

我很高興能夠以首席執(zhí)行官的身份發(fā)出第二封致股東信,并且繼續(xù)向您匯報(bào)公司樂(lè)觀的展望及強(qiáng)勁執(zhí)行力帶來(lái)的亮眼業(yè)績(jī)。在早前第一封致股東信的時(shí)候,無(wú)人預(yù)料到新冠疫情會(huì)帶給全球經(jīng)濟(jì)前所未有的壓力,但我很高興2020年愛(ài)點(diǎn)擊還是交出了相當(dāng)優(yōu)異的成績(jī)單,這也代表了愛(ài)點(diǎn)擊團(tuán)隊(duì)在巨大的挑戰(zhàn)下所展示出的凝聚力、奉獻(xiàn)精神和不斷創(chuàng)新的能力。因此,在中國(guó)經(jīng)濟(jì)加速數(shù)字化轉(zhuǎn)型的大環(huán)境下,我們堅(jiān)信公司憑借清晰的戰(zhàn)略和杰出的執(zhí)行力將在未來(lái)數(shù)年繼續(xù)保持相當(dāng)快速的增長(zhǎng)。

在一年前的致股東信中,我提出了2020年三大戰(zhàn)略目標(biāo)?,F(xiàn)在我很高興地向各位匯報(bào),我們?cè)诿總€(gè)目標(biāo)上都取得了優(yōu)異成績(jī):

第一,在線營(yíng)銷解決方案的盈利能力不斷提升。

愛(ài)點(diǎn)擊已連續(xù)四個(gè)季度實(shí)現(xiàn)調(diào)整后凈利,這主要得益于在線營(yíng)銷解決方案達(dá)成規(guī)模效益,并且也得益于我們對(duì)新的營(yíng)銷方式(譬如短視頻、MCN/KOL)的持續(xù)投入。其中,我們的KOL營(yíng)銷價(jià)值分析平臺(tái)iFans更成功入選騰訊“千帆計(jì)劃”SaaS臻選,與騰訊云共同助力品牌方和MCN機(jī)構(gòu)實(shí)現(xiàn)網(wǎng)紅營(yíng)銷賽道的數(shù)字化發(fā)展。根據(jù)目前的公司業(yè)績(jī)展望,我們對(duì)2020年將是首年度實(shí)現(xiàn)全年調(diào)整后凈利保持樂(lè)觀態(tài)度。

第二,企業(yè)數(shù)字化運(yùn)營(yíng)解決方案實(shí)現(xiàn)強(qiáng)勁增長(zhǎng)。

2020年前三個(gè)季度,我們的企業(yè)數(shù)字化運(yùn)營(yíng)解決方案業(yè)務(wù)收入達(dá)到1,830萬(wàn)美元,已遠(yuǎn)超過(guò)該業(yè)務(wù)2019全年水平1,040萬(wàn)美元。并且,根據(jù)對(duì)第四季度的展望,我們預(yù)期該業(yè)務(wù)2020年全年收入將同比增長(zhǎng)遠(yuǎn)超100%。同時(shí),該業(yè)務(wù)在2020年前三個(gè)季度新斬獲約100個(gè)重要客戶,如國(guó)內(nèi)知名品牌洽洽食品、香飄飄和認(rèn)養(yǎng)一頭牛等。同時(shí),在這一年中我們還完成了數(shù)起投資并購(gòu),譬如增持暢移控股權(quán),以加快企業(yè)數(shù)字化運(yùn)營(yíng)解決方案的增長(zhǎng)。另外,我們也入圍騰訊“千帆計(jì)劃”SaaS 加速器,彰顯我們?cè)诖祟I(lǐng)域的強(qiáng)勁實(shí)力。

第三,建立更多戰(zhàn)略合作關(guān)系,衍生新機(jī)遇。

2020年,圍繞著企業(yè)數(shù)字化運(yùn)營(yíng)解決方案,我們成功地與頂尖的技術(shù)領(lǐng)導(dǎo)品牌建立了重要的合作伙伴關(guān)系。例如,與騰訊國(guó)際事業(yè)部聯(lián)合推出面向亞太地區(qū)市場(chǎng)的SaaS智慧解決方案;也與騰訊云合作,協(xié)同騰訊文旅推出了全新的SaaS內(nèi)容推薦平臺(tái),助力中國(guó)的旅游景區(qū)運(yùn)營(yíng)商的業(yè)務(wù)增長(zhǎng)。

上述三個(gè)目標(biāo)的達(dá)成將幫助我們實(shí)現(xiàn)卓越的2020全年業(yè)績(jī)。根據(jù)我們對(duì)2020年第四季度的展望,我們有信心達(dá)到全年的財(cái)務(wù)和業(yè)務(wù)預(yù)期。2020很可能是我們?cè)诙鄠€(gè)領(lǐng)域再創(chuàng)新高的一年。

同時(shí),我們也在2020年9月順利完成了新一輪的增發(fā)融資,我們的戰(zhàn)略執(zhí)行力得到了許多全球知名投資機(jī)構(gòu)的認(rèn)可。現(xiàn)在,我們已充分準(zhǔn)備好穩(wěn)步轉(zhuǎn)型為企業(yè)數(shù)字化運(yùn)營(yíng)和營(yíng)銷云平臺(tái)。

接下來(lái)的三年,對(duì)于愛(ài)點(diǎn)擊來(lái)說(shuō)至關(guān)重要。憑借我們的數(shù)字化運(yùn)營(yíng)解決方案,我們將服務(wù)企業(yè)數(shù)字化轉(zhuǎn)型需求,幫助眾多品牌在后疫情時(shí)代重新激活數(shù)萬(wàn)億美元規(guī)模的線下零售市場(chǎng),并且通過(guò)聯(lián)動(dòng)線上線下的商業(yè)場(chǎng)景,打通品牌公域流量導(dǎo)流與私域用戶運(yùn)營(yíng)之間的壁壘。愛(ài)點(diǎn)擊的產(chǎn)品和業(yè)務(wù)將在這條潛力巨大的賽道中不斷成長(zhǎng),與中國(guó)經(jīng)濟(jì)數(shù)字化線上化的進(jìn)程同脈搏、共命運(yùn)。我們也期待在這個(gè)歷史進(jìn)程中迅速找到自己發(fā)力的位置,為股東們持續(xù)創(chuàng)造長(zhǎng)期價(jià)值!

為此,我們將繼續(xù)圍繞微信和網(wǎng)紅生態(tài),幫助品牌搭建線上線下聯(lián)動(dòng)的產(chǎn)品和運(yùn)營(yíng)體系,構(gòu)造企業(yè)閉環(huán)數(shù)據(jù)流,打通全渠道觸點(diǎn),積累關(guān)于顧客的數(shù)據(jù)資產(chǎn),并且使用數(shù)據(jù)資產(chǎn)去重構(gòu)企業(yè)營(yíng)和銷的場(chǎng)景,全面助力企業(yè)實(shí)現(xiàn)數(shù)字化線上化運(yùn)營(yíng)管理。產(chǎn)品推新方面,我們未來(lái)將加快標(biāo)準(zhǔn)化產(chǎn)品的推新,著眼中型客戶市場(chǎng),為更多的品牌商提供更加完善的服務(wù)。

2020年是我任職愛(ài)點(diǎn)擊CEO的第一年,除上述愈加清晰的戰(zhàn)略方向、執(zhí)行路徑及實(shí)際達(dá)成的業(yè)績(jī)數(shù)據(jù)之外,為了加快愛(ài)點(diǎn)擊成為中國(guó)頂尖的企業(yè)數(shù)字化運(yùn)營(yíng)和營(yíng)銷云平臺(tái)的步伐,我們管理團(tuán)隊(duì)也在企業(yè)文化、創(chuàng)新機(jī)制和人才發(fā)展體制方面進(jìn)行了深度部署, 我們堅(jiān)信愛(ài)點(diǎn)擊已初步成型的創(chuàng)新文化和“讓奮斗者有其位”的人才發(fā)展體系將帶來(lái)公司產(chǎn)品和業(yè)務(wù)的更大豐富,助推愛(ài)點(diǎn)擊加速做大公司平臺(tái)。

最后,我們要感謝所有股東對(duì)管理團(tuán)隊(duì)及公司在企業(yè)數(shù)字化市場(chǎng)定位的堅(jiān)定信心。我們對(duì)公司的發(fā)展戰(zhàn)略堅(jiān)定不移,并對(duì)團(tuán)隊(duì)的執(zhí)行力和未來(lái)業(yè)績(jī)充滿信心。我們預(yù)計(jì)在線營(yíng)銷解決方案將在2021年繼續(xù)保持健康增長(zhǎng),而企業(yè)數(shù)字化運(yùn)營(yíng)解決方案將實(shí)現(xiàn)更加強(qiáng)勁和更高質(zhì)量的增長(zhǎng),讓我們共同期待下一個(gè)歷史新高!

順頌商祺,

唐健

愛(ài)點(diǎn)擊首席執(zhí)行官

關(guān)于愛(ài)點(diǎn)擊

愛(ài)點(diǎn)擊集團(tuán) (NASDAQ:ICLK)作為中國(guó)領(lǐng)先的獨(dú)立在線營(yíng)銷與企業(yè)數(shù)字化運(yùn)營(yíng)解決方案提供商,連接全球廣告主與中國(guó)受眾?;谇把丶夹g(shù),我們專有的平臺(tái)擁有全渠道營(yíng)銷能力,通過(guò)數(shù)據(jù)驅(qū)動(dòng)和自動(dòng)化的方式滿足多樣化的營(yíng)銷需求,幫助國(guó)際和國(guó)內(nèi)營(yíng)銷人員觸達(dá)中國(guó)目標(biāo)受眾。愛(ài)點(diǎn)擊成立于2009年,總部位于香港,通過(guò)全球十大辦公地點(diǎn)覆蓋亞洲及歐洲市場(chǎng)。

Safe Harbor Statement

This announcement contains forward-looking statements, including those related to the Company’s business strategies, operations and financial performance. These statements constitute “forward-looking” statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Such statements are based upon management’s current expectations and current market and operating conditions and relate to events that involve known or unknown risks, uncertainties and other factors, all of which are difficult to predict and many of which are beyond the Company’s control. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company's fluctuations in growth; its success in implementing its mobile and new retail strategies, including extending its solutions beyond its core online marketing business; its success in structuring a CRM & Marketing Cloud platform; relative percentage of its gross billing recognized as revenue under the gross and net models; its ability to retain existing clients or attract new ones; its ability to retain content distribution channels and negotiate favourable contractual terms; market competition, including from independent online marketing technology platforms as well as large and well-established internet companies; market acceptance of online marketing technology solutions and enterprise solutions; effectiveness of its algorithms and data engines; its ability to collect and use data from various sources; ability to integrate and realize synergies from acquisitions, investments or strategic partnership; the duration of the COVID-19 outbreak and its potential impact on the Company’s business and financial performance; fluctuations in foreign exchange rates; and general economic conditions in China and other jurisdictions where the Company operates; and the regulatory landscape in China and other jurisdictions where the Company operates. Further information regarding these and other risks is included in the Company's annual report on Form 20-F and other filings with the SEC. All information provided in this press release and in the attachments is as of the date of this press release, and the Company undertakes no obligation to update any forward-looking statement, except as required under applicable law.

如需投資者關(guān)系及媒體查詢,請(qǐng)聯(lián)絡(luò):

愛(ài)點(diǎn)擊互動(dòng)亞洲集團(tuán)有限公司

李依珊 女士
電話: (86) 21-3230-3931 #892
郵箱:
投資者關(guān)系:ir@i-click.com
媒體:press@i-click.com

The Foote Group
Philip Lisio
郵箱: phil@thefootegroup.com

消息來(lái)源:愛(ài)點(diǎn)擊集團(tuán)iClick
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